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Cheers! Motion-Sensitive Billboards

By numantra on October 7, 2008 11:26 AM
To promote a new Swedish reality show--two Swedes have one month to make it big in Japan--motion sensor trigger flashing lights and the sound of screaming fans to simulate streetside what it's like to be the center of Japanese fans' attention.

Play the video below to see a demonstration of this innovative ad.

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